{"id":9346,"date":"2017-06-26T15:00:02","date_gmt":"2017-06-26T06:00:02","guid":{"rendered":"http:\/\/wine-bzr.com\/topic\/?p=9346"},"modified":"2017-06-19T14:51:39","modified_gmt":"2017-06-19T05:51:39","slug":"%e3%80%8c%e7%9f%a5%e3%81%a3%e3%81%a6%e3%81%84%e3%82%8b%e3%80%8d%e3%81%8b%e3%81%a9%e3%81%86%e3%81%8b%e3%81%a7%e3%83%af%e3%82%a4%e3%83%b3%e3%81%ae%e5%8d%b0%e8%b1%a1%e3%81%8c%e5%a4%89%e3%82%8f%e3%82%8b","status":"publish","type":"post","link":"https:\/\/wine-bzr.com\/topic\/column\/9346\/","title":{"rendered":"\u300c\u77e5\u3063\u3066\u3044\u308b\u300d\u304b\u3069\u3046\u304b\u3067\u30ef\u30a4\u30f3\u306e\u5370\u8c61\u304c\u5909\u308f\u308b\u3068\u5224\u660e\u3002\u4e8b\u524d\u60c5\u5831\u304c\u591a\u3044\u307b\u3069\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u53cd\u5fdc\u306b"},"content":{"rendered":"<p>\u65b0\u3057\u3044\u30ef\u30a4\u30f3\u3068\u51fa\u4f1a\u3063\u305f\u3068\u304d\u3001\u30e9\u30d9\u30eb\u306b\u66f8\u304b\u308c\u3066\u3044\u308b\u60c5\u5831\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u8cfc\u5165\u3059\u308b\u304b\u3069\u3046\u304b\u3092\u6c7a\u3081\u308b\u3053\u3068\u306b\u306a\u308b\u3060\u308d\u3046\u3002\u4e2d\u306b\u306f\u3001\u305d\u306e\u5834\u3067\u30ef\u30a4\u30ca\u30ea\u30fc\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u307e\u3067\u30c1\u30a7\u30c3\u30af\u3059\u308b\u4eba\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/p>\n<p>\u305d\u3046\u3057\u3066\u53ce\u96c6\u3057\u305f\u30ef\u30a4\u30f3\u306b\u95a2\u3059\u308b\u60c5\u5831\u306e\u91cf\u304c\u3001\u6d88\u8cbb\u8005\u306e\u884c\u52d5\u3092\u5de6\u53f3\u3059\u308b\u3053\u3068\u306f\u3042\u308b\u306e\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u305d\u3093\u306a\u3053\u3068\u3092\u8abf\u3079\u305f\u8abf\u67fb\u7d50\u679c\u304c\u30015\u670825\u65e5\u4ed8\u306e\u5b66\u8853\u8a8c\u300cFood 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data-flickr-embed=\"true\" href=\"https:\/\/www.flickr.com\/photos\/kittygutz\/2684004546\/in\/photolist-96YvuE-y1zjw2-5xuJuw-bu6Gdh-T9vZQM-LKzD4-47oS6H-2YLJcx-7Ywoub-826WWr-56be3s-e2e5ba-dEXxL6-6xLtCH-dDNbEs-iRRMxm-qCLqDR-dvpvHZ-fQYpSm-Msgefm-4JCKcy-JpavSE-4mu7ZJ-i6cd5C-5eKJbV-icXtyv-r1rwTG-iRvCQm-roCJtM-bRoWAn-7sTSbr-ppv4bE-75jh6T-8JxaGT-izaj3X-dFitTR-2ZkCRW-nsNfZd-8saBUP-4mi9Hb-dnPLEP-6akDzH-a4uUvC-4WPMd1-7PcAFt-8NNK5U-5kADz-eNqAjV-4geS39-5tMkgh\" title=\"2006 Old Moon Old Vine Zinfandel &amp; Oreana Winery 2005 Red Table Wine\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/c1.staticflickr.com\/4\/3049\/2684004546_ecf189eb54.jpg\" width=\"333\" height=\"500\" alt=\"2006 Old Moon Old Vine Zinfandel &amp; Oreana Winery 2005 Red Table Wine\"><\/a><script async src=\"\/\/embedr.flickr.com\/assets\/client-code.js\" charset=\"utf-8\"><\/script><\/p>\n<p>\u540c\u7814\u7a76\u30c1\u30fc\u30e0\u306f\u300c\u8a73\u7d30\u3067\u6b63\u78ba\u306a\u8aac\u660e\u304c\u91cd\u8981\u3067\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u60c5\u5831\u304c\u6d88\u8cbb\u8005\u306e\u7d4c\u9a13\u3084\u884c\u52d5\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u5f37\u8abf\u3055\u308c\u305f\u300d\u3068\u7de0\u3081\u304f\u304f\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u307e\u305f\u3001\u7814\u7a76\u30c1\u30fc\u30e0\u306e\u4e00\u54e1\u3067\u3042\u308bLukas Danner\u535a\u58eb\u306f\u30016\u67087\u65e5\u4ed8\u306e\u30a2\u30c7\u30ec\u30fc\u30c9\u5927\u5b66\u306e\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u306b\u3066\u3001\u300c\u5473\u308f\u3044\u306b\u3064\u3044\u3066\u306e\u8aac\u660e\u4ee5\u4e0a\u306e\u60c5\u5831\u304c\u5fc5\u8981\u3060\u3068\u5206\u304b\u3063\u305f\u3053\u3068\u306f\u3001\u30ef\u30a4\u30f3\u306e\u751f\u7523\u8005\u3084\u63d0\u4f9b\u8005\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u610f\u5473\u5408\u3044\u3092\u6301\u3064\u300d\u3068\u3001\u30b3\u30e1\u30f3\u30c8\u3057\u3066\u3044\u308b\u3002<\/p>\n<h3>\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3089\u3057\u3044\u8abf\u67fb\uff1f<\/h3>\n<p>\u30ef\u30a4\u30f3\u65b0\u8208\u56fd\u3068\u3057\u3066\u77e5\u3089\u308c\u3066\u3044\u308b\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3002\u30a2\u30c7\u30ec\u30fc\u30c9\u5927\u5b66\u306e\u3042\u308b\u5357\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u5dde\u306f\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u306e\u4e00\u5927\u30ef\u30a4\u30f3\u7523\u5730\u3067\u3082\u3042\u308b\u3002<\/p>\n<p>\u30a2\u30c7\u30ec\u30fc\u30c9\u5927\u5b66\u3067\u306f\u3001\u30ef\u30a4\u30f3\u30d3\u30b8\u30cd\u30b9\u3067\u5b66\u4f4d\u3092\u53d6\u308b\u3053\u3068\u3082\u53ef\u80fd\u3060\u3002\u4eca\u56de\u306e\u767a\u8868\u306f\u3001\u30ef\u30a4\u30f3\u306e\u91b8\u9020\u5b66\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u30ef\u30a4\u30f3\u30d3\u30b8\u30cd\u30b9\u306b\u3082\u529b\u3092\u5165\u308c\u3066\u3044\u308b\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u3089\u3057\u3044\u8abf\u67fb\u5831\u544a\u3060\u3068\u3044\u3048\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/p>\n<p>\uff1c\u95a2\u9023\u30ea\u30f3\u30af\uff1e<br \/>\n<a href=\"http:\/\/www.sciencedirect.com\/science\/article\/pii\/S0963996917302235\">\u201cI like the sound of that!\u201d Wine descriptions influence consumers&#8217; expectations, liking, emotions and willingness to pay for Australian white wines<\/a><\/p>\n<p><a href=\"https:\/\/www.eurekalert.org\/pub_releases\/2017-06\/uoa-wdm060717.php\">Wine descriptions make us more emotional about wine<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u65b0\u3057\u3044\u30ef\u30a4\u30f3\u3068\u51fa\u4f1a\u3063\u305f\u3068\u304d\u3001\u30e9\u30d9\u30eb\u306b\u66f8\u304b\u308c\u3066\u3044\u308b\u60c5\u5831\u3092\u30c1\u30a7\u30c3\u30af\u3057\u3066\u8cfc\u5165\u3059\u308b\u304b\u3069\u3046\u304b\u3092\u6c7a\u3081\u308b\u3053\u3068\u306b\u306a\u308b\u3060\u308d\u3046\u3002\u4e2d\u306b\u306f\u3001\u305d\u306e\u5834\u3067\u30ef\u30a4\u30ca\u30ea\u30fc\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u307e\u3067\u30c1\u30a7\u30c3\u30af\u3059\u308b\u4eba\u3082\u3044\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002 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